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A CASE STUDY
/ GOLDEN GLOBES

We love working on fresh concepts, ideas and technologies that break industry standards and generate online traction. 

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THE CHALLENGE

Nearly 20 million people tune in each year to watch the Golden Globes awards ceremony. But the organization had a big problem with its website.  The most glaring issue was that, for three years in a row, the website had crashed during the award ceremony. The system, which was built on soon to be retired Drupal 6, was outdated and couldn’t handle a high volume of users. 

FEATURES

Watch parts as a concept of website revamp and optimization
TOUCH

DRUPAL OPTIMIZATION

DRUPAL OPTIMIZATION

To ensure an outdated system met performance expectations during an event preceding our rebuild, we tweaked code & database querying, enabled caching at multiple levels & utilized a CDN to deliver assets localized per region. 

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TOUCH

REBUILD: SPEED & SCALABILITY

REBUILD: SPEED & SCALABILITY

We took a modern approach to building dynamic sites: decoupling. By removing & autonomizing the front & back ends, we were able to isolate responsibilities, thus strengthening the entire system.

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TOUCH

INCREASED VISIBILITY, PERFORMANCE, SEO

INCREASED VISIBILITY, PERFORMANCE, SEO

Our build supported proper organization of keywords, a site map for efficient discoverability of links, immediate crawling by Google Console of fresh live pages, and a Google Insights integration.

QA & TESTING

In consistency with our rigorous quality assurance process, we provided ongoing support during the Golden Globes event, testing cross-browser, platform device compatibility, performance load and scalability, visual display automation, and user experience.

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SUCCESS

We optimized the existing system to survive the 2021 Golden Globes and rebuilt a highly trafficked website to be scalable and fast.

The Golden Globes team ended up with a blazing fast, super scalable website—shining in the eyes of Google's search algorithms with improved performance and increased web traffic.

BADGES WE'RE PROUD OF

RECENT AWARDS & RECOGNITIONS

LET'S BUILD SOMETHING TOGETHER

Whether you need early-stage technical consulting, re-engineering or optimization of existing technologies, or something in-between, the first step is an intro call. 

WHAT'S YOUR IDEA?